Backlink Watch: Watching Your Backside

Backlink Watch Review 

What does this tool do:  Identifies all the different links that send people to your site (or any site), and identifies the anchor-text or phrase associated with the link.

Cost: Free

Who Needs It: Blog marketers who are researching competition by weighing numbers of backlinks prior to entering into the market and those who want to gauge the success of their own link building efforts on their own sites. 

Info Page:   http://www.backlinkwatch.com/

Comments: 

Hey, a good find! Backlinks are identified when other people voluntarily place a link to your site on theirs…in effect a “vote” in your direction. They are one of many tools used to evaluate the gravity and popularity of any site.  When entering into a competitive market you need to identify whether there’s a strong demand for your message or product.  If you find competitive sites with thousands of backlinks, you’ve found one element that defines good market potential. Check your own site’s popularity here as well.